Cameron Homes


This pivotal project saw our creative team use their branding brilliance to create a modern new look for Cannock-based house builder and long-standing Clevercherry client, Cameron Homes.

The challenge

The rebrand needed to celebrate an exciting new era for Cameron and reflect big ambitions for the future. With this in mind, we set out to create a contemporary, personable new brand identity that reflected the team’s dedication to its customers.

Our strategy

Introducing a vibrant colour palette, lifestyle imagery and a flexible approach to branding for different tiers of development, the new identity created for Cameron was designed with the customer in mind.

We created the unexpected

The new identity was rolled out across brochures, signage, sales offices, the new website and at all Midlands developments with great success. Following the launch, the firm enjoyed a record year, doubling its turnover from the previous 12 months.

Outstanding results

We’ve worked with Clevercherry for several years, and their understanding of what makes Cameron unique was key to this project. The rebrand came at an exciting time for the business, and the team has continually kept pace with and supported our business through considerable growth.
Ian Burns
Managing Director
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