Leading SEO Agency
SEO plays a pivotal role in driving organic traffic to your website, improving your search engine rankings, and ultimately boosting your business growth. Our multi-faceted approach and data-driven strategies ensure we maximise impact and ensure your website is seen by the right people at the right time.
The number one search result on Google, receives approximately 32% of clicks – why would you want to be anywhere else?
What is SEO?
SEO, short for search engine optimisation, refers to a range of techniques aimed at enhancing the visibility and performance of your web pages in organic search results in engines such as Google and Bing.
When a user makes a search, your webpage will compete against other websites that could also be relevant. Search engines rank your page based on a range of factors, including on-page, off-page, and technical SEO elements, and will display the web pages that are most relevant to the user’s search term.
Unlocking the power of SEO
68% of online experiences start with a search engine. Leveraging the power of SEO with a well-executed strategy is vital for enhancing both the quality and quantity of traffic to your website.
Our SEO agency in Birmingham understands the significance of SEO and is passionate about the transformative potential it holds for your business. Start optimising your website for search today.
Get startedWhat are the benefits of SEO?
An effective strategy from our Birmingham SEO agency will establish a sustainable source of organic traffic, increase online visibility, and enhance brand authority and user experiences while increasing conversions.
Online visibility
Improve your website’s visibility in search engine results pages to ensure your target audience discovers your business organically.
Website Traffic
Higher rankings lead to more targeted traffic, increasing the number of visitors landing on your website. Reaching the right people at the right time will lead to an increase in customers.
Brand authority
Gaining a dominant place on SERPs highlights creditability to potential customers, solidifying your brand’s industry expertise.
User experience
Optimising various aspects of your website such as site structure, loading speed, and navigation offers seamless user experiences, resulting in longer visit durations and increased user satisfaction.
Conversions and earnings
Enable higher rankings and attract your target audience, amplifying the likelihood of conversions, whether that’s making purchases, enquiring about your services, or subscribing to your email marketing lists.
Start with an SEO audit
Our search agency will review your current website, pinpointing potential issues that hinder your rankings, and uncover valuable opportunities to enhance your search performance.
The audit will cover:
- Organic traffic levels
- Mobile-friendliness
- Backlink profile
- Keyword research
- Site architecture
- User experience
- Indexing and crawlability
- Competitor benchmarking
What does SEO include?
There are many intricate elements to consider when optimising your website for search. This includes:
On-page SEO
Involves enhancing elements of your web pages to improve their rankings in search engines and increase organic traffic.
Major search engines like Google assess keywords and other on-page SEO indicators to determine if a page aligns with a user’s search intent. Our SEO agency will optimise on-page content, title tags, internal linking, and more, ensuring that search engines deem your web pages as valuable and elevating your position in search results.
Off-page SEO
The utilisation of strategies beyond a website's confines to enhance its rankings. These strategies commonly encompass practices such as backlinking, guest content, and social media marketing.
The objective of off-page SEO is to cultivate and increase domain authority for your site, building credibility.
Technical SEO
Revolves around enhancing the technical components of your website, such as speed, crawlability, and search engine comprehensibility.
By optimising your website in this way, our search agency ensures your website is easy to navigate and free of any technical issues that may prevent the website from being understood and ranked by search engines.
Content SEO
Although a large part of on-page SEO, content across your website is integral to achieving higher rankings.
Our comprehensive approach encompasses various techniques, such as creating compelling website content from scratch and refining or rephrasing existing content on your site.
What is voice SEO?
Voice search involves utilising speech as a means of querying the internet via a virtual assistant such as Alexa, Siri, or Google Assistant. This functionality offers businesses like yours the opportunity to be found online in ways you never could before.
Our search agency understands that the way a user utilises search when asking a virtual assistant is completely different to the way they would type their enquiry. It is therefore essential that you tailor your organic search strategy to ensure you don’t miss out on this increased exposure.
That doesn’t mean you should ditch your attempts to target text search traffic though. Instead, you must utilise a range of SEO strategies to attract the highest possible amount of visitors. Discover more on how to optimise your online presence for voice search.
What is local SEO?
Did you know that 46% of all Google searches are users looking for local information? Whether you’re an in-store retail store, or a company that only offers services to a specific area, optimising your web pages for local search is essential.
In doing so, you can enhance organic traffic from searches conducted by potential customers in your specific location.
There are multiple strategies that should be executed at the local level, including directory optimisation, gathering reviews, and optimising your search business listings.
What our SEO agency offers
Each business is different, so understanding your unique selling points, location, and competitors is integral in ensuring overall success. Our SEO agency provides a truly customised strategy for each of our clients, and our processes may vary on a case-by-case basis. However, our general approach includes:
Conducting an in-depth analysis of your website's current performance and generating a comprehensive report of your positioning.
Ongoing optimisation, covering on-page, off-page, and technical elements to ensure a rounded and well-balanced approach.
A fluid approach that keeps abreast of industry changes, responds to keyword movements, and stays ahead of your competitors.
Regular reports on the progression of your search efforts to allow a data-driven approach that continuously builds momentum.
SEO is a gradual process, rather than an overnight endeavour. That’s precisely why monthly reports play a vital role in helping you understand the work that has been completed and how it has contributed to the advancement of your business.
What to expect from our SEO agency
Our skilled SEO team combines our technical know-how with creative strategies to deliver outstanding results tailored to your specific goals.
If you’re ready to find out more about how our Birmingham SEO agency can take your business to the next level, please contact our SEO specialists at 0121 236 1060 or via hello@clevercherry.com.
Find out more about our creative and digital team or our other digital marketing services including social media marketing, CRO, PPC, content marketing, email marketing, and PR.
Interested in our other services? We have a range of brand and creative services including brand agency services, production agency services, rebranding services, online and offline design, animation, and exhibitions and interiors. Our web design agency Birmingham also offers UX and UI design services, website development services, security and maintenance services, multi-tenant architecture, web-based applications, SaaS, and hosting services.
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